Clients who arrive prepared have a dramatically smoother experience. The better your brief, the faster and cheaper your project becomes. Here is what to gather.
Your Goal and Audience
Know the primary purpose of your site and who it serves. A developer can only build the right thing if you can describe the outcome you want.
Brand Assets and Content
Have your logo, colours, and any existing content ready. Reference sites you admire also help communicate the feel you are after.
Budget and Timeline
Be upfront about your budget and deadline. Transparency lets a developer recommend the right approach rather than surprise you later.